In our prior blog, we hit the road towards our strategic destination fueled by the proper tactics to keep us on the right track. While strategy and tactics are required to make the trip, they are also very different tools.
Tactical thinking vs. strategic thinking is similar to “which comes first, the chicken or the egg”. One cannot exist without
the other. A strategy needs to be in place before you can determine the ideal tactics to achieve your goal. By the same token, your goal may not be achieved unless you employ the proper tactics. They are different and essential tools to employ in every short and long term business plan.